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ARNOLDSCHE Art Publishers

Olgastraße 137
D-70180 Stuttgart
Germany
Phone +49 711 64 56 18 0
Fax +49 711 64 56 18 79
art@arnoldsche.com

Managing Director: Dirk Allgaier
Company type: GmbH, HRB 11 249
VAT number: 2897/99029/02111
VAT identifications number: DE 147831310

Account details:
Account number 67 097 006, Untertürkheimer Volksbank (Sort Code 600 603 96)
BIC/SWIFT: GENO DE S1UTV
IBAN: DE 07 6006 0396 0067 0970 06



Privacy Statement

I. Name and address of the person responsible

The person responsible within the meaning of the Basic Data Protection Regulation and other national data protection laws of the member states as well as other data protection regulations is:

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ARNOLDSCHE publishing house GmbH Olga road 137 70180 Stuttgart, Germany Germany Phone: +49 711 64 56 18 0 E-Mail: art@arnoldsche.com Website: https://www.arnoldsche.com

II. data processing in general

1. extent of processing of personal data

We only process personal data of our users if this is necessary to provide a functional website as well as our contents and services. The processing of personal data of our users takes place regularly only after consent of the user. An exception applies in those cases where prior consent cannot be obtained for real reasons and the processing of the data is permitted by law.

2. legal basis for the processing of personal data

Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 para. 1 lit. a EU Data Protection Ordinance (DSGVO) serves as the legal basis.

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In the processing of personal data required for the performance of a contract to which the data subject is a party, Art. 6 para. 1 lit. b DSGVO serves as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures.

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Insofar as the processing of personal data is required to fulfil a legal obligation to which our company is subject, Art. 6 para. 1 lit. c DSGVO serves as the legal basis.

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In the event that the vital interests of the data subject or another natural person require the processing of personal data, Article 6(1)(d) DSGVO serves as the legal basis.

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If processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 lit. f DSGVO serves as the legal basis for processing.

3. data erasure and storage time

The personal data of the person concerned will be deleted or blocked as soon as the purpose of storage ceases to apply. Furthermore, data may be stored if this has been provided for by the European or national legislator in EU regulations, laws or other provisions to which the person responsible is subject. The data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or fulfilment of a contract.

III. provision of the website and creation of log files

4. description and scope of data processing

Every time you visit our website, our system automatically collects data and information from the computer system of the calling computer. The following data is collected:

(1) Visited website (2) Information about the browser type and version used (3) The user's operating system (4) The Internet service provider of the user (5) The IP address of the user (6) Date and time of access (7) Websites from which the user's system reaches our website (8) Websites accessed by the user's system via our website (9) Amount of data sent in bytes

The data is also stored in the log files of our system. This data is not stored together with other personal data of the user.

5. legal basis for data processing

The legal basis for the temporary storage of data and log files is Art. 6 para. 1 lit. f DSGVO.

6. purpose of data processing

The temporary storage of the IP address by the system is necessary to enable the website to be delivered to the user's computer. For this the IP address of the user must remain stored for the duration of the session.

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The data is stored in log files to ensure the functionality of the website. In addition, the data serves us to optimize the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context.

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Our legitimate interest in data processing pursuant to Art. 6 para. 1 lit. f DSGVO also lies in these purposes.

7. storage time

The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.

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If the data is stored in log files, this is the case after seven days at the latest. Further storage is possible. In this case, the IP addresses of the users are deleted or alienated, so that an assignment of the calling client is no longer possible.

8. possibility of opposition and elimination

The collection of data for the provision of the website and the storage of data in log files is absolutely necessary for the operation of the website. Consequently, there is no possibility of objection on the part of the user.

IV. Use of cookies

a) Description and scope of data processing

Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user's computer system. If a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic character string that enables a unique identification of the browser when the website is called up again.

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We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change.

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The following data is stored and transmitted in the cookies:

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(1) Language settings (2) Session ID

b) Legal basis for data processing

The legal basis for the processing of personal data using cookies is Art. 6 para. 1 lit. f DSGVO.

c) Purpose of data processing

The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after a page change.

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We need cookies for the following applications:

(1) Accept language settings

The user data collected by technically necessary cookies are not used to create user profiles.

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For these purposes, our legitimate interest also lies in the processing of personal data in accordance with Art. 6 para. 1 lit. f DSGVO.

e) Duration of storage, possibility of objection and removal

Cookies are stored on the user's computer and transmitted to our site. Therefore, you as a user also have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website in full.

V. Newsletter

1. description and scope of data processing

You can subscribe to a free newsletter on our website. When registering for the newsletter, the data from the input mask is transmitted to us.

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(1) Title (required) (2) Name (required) (3) First name (required) (4) Company / Editorial office (5) Street, house number (6) PLZ (7) Place (8) Country (9) Telephone number (10) Mobile phone number (11) Fax (12) E-mail address (required) (13) Role of person / company (14) Interest

In addition, the following data is collected at registration:

(1) IP address of the calling computer (2) Date and time of registration

In the course of the registration process, your consent is obtained for the processing of the data and reference is made to this data protection declaration.

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Campaign Monitor is used as a platform for marketing automation. The information provided when subscribing to the newsletter will be passed on to Campaign Monitor for processing in accordance with their privacy policies and conditions.

2. legal basis for data processing

The legal basis for the processing of the data after registration for the newsletter by the user is Art. 6 para. 1 lit. a DSGVO.

3. purpose of data processing

The collection of the user's e-mail address serves to send the newsletter.

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The collection of other personal data as part of the registration process serves to prevent misuse of the services or the e-mail address used.

4. storage time

The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. The user's e-mail address will therefore be stored for as long as the subscription to the newsletter is active.

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The other personal data collected during the registration process will generally be deleted after a period of seven days.

5. possibility of opposition and elimination

The subscription to the newsletter can be cancelled by the user concerned at any time. For this purpose there is a corresponding link in every newsletter.

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This also makes it possible to revoke the consent to the storage of personal data collected during the registration process.

VI. contact form and e-mail contact

1. description and scope of data processing

There is a contact form on our website which can be used for electronic contact. If a user takes advantage of this possibility, the data entered in the input mask will be transmitted to us and stored. This data is:

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(1) Title (required) (2) Name (required) (3) First name (required) (4) Street, house number (required) (5) Postcode (required) (6) Place (required) (7) Country (8) Telephone number (9) Fax (10) E-mail address (required) (11) Message

At the time the message is sent, the following data is also stored:

(1) The IP address of the user (2) Date and time of registration

Your consent is obtained for the processing of the data within the scope of the sending process and reference is made to this data protection declaration.

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Alternatively, you can contact us via the e-mail address provided. In this case, the user's personal data transmitted by e-mail will be stored.

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In this context, the data will not be passed on to third parties. The data is used exclusively for processing the conversation.

2. legal basis for data processing

The legal basis for the processing of data is Art. 6 para. 1 lit. a DSGVO if the user has given his consent.

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The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f DSGVO. If the e-mail contact aims at the conclusion of a contract, then additional legal basis for the processing is Art. 6 exp. 1 lit. b DSGVO.

3. purpose of data processing

The processing of the personal data from the input mask serves us only for the treatment of the establishment of contact. In the event of contact by e-mail, this also constitutes the necessary legitimate interest in the processing of the data. The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.

4. storage time

The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. For the personal data from the input mask of the contact form and those that were sent by e-mail, this is the case when the respective conversation with the user is finished. The conversation is terminated when it can be inferred from the circumstances that the facts in question have been finally clarified.

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The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

5. possibility of opposition and elimination

The user has the possibility to revoke his consent to the processing of personal data at any time. If the user contacts us by e-mail, he can object to the storage of his personal data at any time. In such a case, the conversation cannot be continued. If the user contacts us via the contact form, he can object to the storage of his personal data with the help of the message field. In such a case, the conversation cannot be continued. All personal data stored in the course of contacting us will be deleted in this case.

VII SVK

1. extent of processing of personal data

Orders placed on our website are processed by our contract processor Stuttgarter Verlagskontor SVK GmbH ("SVK"), Rotebühlstr. 77, 70178 Stuttgart, Germany, and are usually delivered by SVK.

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We process and encrypt the following data and forward it to SVK:

o Personal data (name, date of birth, occupation/industry and comparable data) o Contact details (postal address, e-mail address, telephone number and similar data) o Information about your financial situation (creditworthiness data, customer account and comparable data) o Payment information o Customer history (order history and comparable data)

2. legal basis for the processing of personal data

We process your personal data for the execution of our contracts with you, in particular in the context of our order processing and service utilization, on the basis of Art. 6 Para. 1 lit. b DSGVO. Furthermore, your personal data will be processed for the implementation of measures and activities within the framework of pre-contractual relationships.

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In addition, we process your personal data if this is necessary for the fulfilment of legal obligations (e.g. commercial, tax laws), on the basis of Art. 6 Para. 1 lit. c DSGVO.

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Furthermore, we may process your data for identity and age verification, fraud and money laundering prevention, the prevention, combating and clarification of terrorist financing and offences endangering assets, comparisons with European and international anti-terror lists, the fulfilment of tax law control and reporting obligations as well as the archiving of data for the purposes of data protection and data security as well as auditing by tax and other authorities. Furthermore, the disclosure of personal data within the framework of official/judicial measures may become necessary for the purposes of taking evidence, prosecution or enforcement of civil law claims.

3. purpose of data processing

The processing of personal data by SVK serves to process your order on our website.

4. storage time

If necessary, we process your personal data for the duration of our business relationship, this also includes the initiation and processing of a contract. In addition, we are subject to various storage and documentation obligations, which result from the German Commercial Code (HGB) and the Tax Code (AO), among others. The periods for storage or documentation specified there are up to ten years beyond the end of the business relationship or the pre-contractual legal relationship.

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Ultimately, the storage period is also assessed according to the statutory limitation periods, which, for example, according to §§ 195 ff. of the German Civil Code (BGB) can generally be three years, but in certain cases also up to thirty years.

5. possibility of opposition and elimination

You can revoke your consent at any time with effect for the future.

VIII. Web analysis by Google Analytics

1. extent of processing of personal data

We use Google Analytics, a web analysis service of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. For this purpose, we have concluded an order processing agreement with Google. Google uses cookies, with the help of which information on the operating system, the browser, your IP address, the website you have previously accessed (referrer URL) and the date and time of your visit to our website are recorded. The information generated in this way about the use of our online offer is usually transmitted to a Google server in the USA and stored there.

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Google will use this information to evaluate the use of our website and to provide us with this information in the form of reports. We have activated IP anonymisation, i.e. your IP address will already be reduced by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area and thus made anonymous. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

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Google is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

2. legal basis for the processing of personal data

The legal basis for the processing of personal data by Google is Art. 6 para. 1 lit. f DSGVO.

3. purpose of data processing

The processing of personal data by Google serves us for the analysis and optimisation of our online offer.

4. storage time

Personal data of the users of our website will be deleted or made anonymous by Google after 14 months.

5. possibility of opposition and elimination

You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time.

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The IP address transmitted by your browser is not merged with other Google data. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the online offer and from processing this data by Google by downloading and installing a browser plug-in (http://tools.google.com/dlpage/gaoptout?hl=en).

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You can find additional information on opposition and removal options in Google's data protection declaration (https://policies.google.com/technologies/ads) and the settings for the display of advertisements by Google (https://adssettings.google.com/authenticated).

IX. AddThis

1. extent of processing of personal data

We use AddThis, a social sharing service from Oracle America, Inc. "("Oracle"), 500 Oracle Parkway, Redwood Shores, CA 94065, USA. Oracle uses cookies, with the help of which information about the operating system, the browser, your IP address, the website you have previously accessed (referrer URL) and the date and time of your visit to our website are recorded.

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By using AddThis you will be redirected to the social networks and other communication platforms by clicking on the icons and asked to enter your login data. If you are already logged in to social networks and other communication platforms while using our website, you will be redirected to your user profile. The connection to AddThis is initiated by our website, but you cannot be identified by us as a user of social networks or communication platforms.

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Oracle is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000000181AAA&status=Active).

2. legal basis for the processing of personal data

The legal basis for the processing of personal data by Oracle is Art. 6 para. 1 lit. f DSGVO.

6. purpose of data processing

The processing of personal data by Oracle serves to optimize our online offer.

7. storage time

The personal data of the person concerned will be deleted or blocked as soon as the purpose of storage ceases to apply.

8. possibility of opposition and elimination

Cookies are stored on the user's computer and transmitted to our site. Therefore, you as a user also have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website in full.

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You can prevent direct redirection to your user profile by logging out of your social networking accounts and other communication platforms immediately before and during use of our website.

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You also have the option to object to storage by Oracle (http://www.addthis.com/privacy/opt-out).

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For more information on how your data is handled, please refer to Oracle's privacy policy (http://www.addthis.com/privacy).

X. FlippingBook

1. extent of processing of personal data

We use FlippingBook, a book presentation service of FlippingBook Limited ("FlippingBook"), 180, Strait Street Valletta, Malta, 1433. FlippingBook uses cookies to collect information such as your operating system, browser, IP address, referrer URL and the date and time of your visit to our website.

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By using FlippingBook, readable book views are displayed on our website.

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FlippingBook uses AWS Server from Amazon Inc. "("Amazon"), 410 Terry Ave. North Seattle, WA 98109-5210, USA. Amazon is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TOWQAA4). FlippingBook uses Flash technology from Adobe Systems Inc. "("Adobe"), 345 Park Avenue, San Jose, CA 95110-2704, USA.

2. legal basis for the processing of personal data

The legal basis for the processing of personal data by Oracle is Art. 6 para. 1 lit. f DSGVO.

9. purpose of data processing

The processing of personal data by FlippingBook serves to optimize our online offer.

10. storage time

The personal data of the person concerned will be deleted or blocked as soon as the purpose of storage ceases to apply.

11. possibility of opposition and elimination

Cookies are stored on the user's computer and transmitted to our site. Therefore, you as a user also have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website in full.

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The transmission of Flash cookies cannot be prevented via the browser settings, but by changing the Flash Player settings.

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You can find further information on the handling of your data in FlippingBook's data protection information (https://flippingbook.com/help/legal/privacy-policy-and-disclaimer).

XI. Rights of the person concerned

If personal data is processed by you, you are affected by the DSGVO and you have the following rights against the person responsible:

1st right to information

You can ask the person in charge to confirm whether personal data concerning you will be processed by us.

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If such processing is available, you can request the following information from the person responsible:

(1) the purposes for which the personal data are processed; (2) the categories of personal data being processed; (3) the recipients or categories of recipients to whom the personal data concerning you have been or are still being disclosed; (4) the planned duration of the storage of the personal data concerning you or, if specific information on this is not possible, criteria for determining the storage period; (5) the existence of a right to rectification or deletion of personal data concerning you, a right to limitation of processing by the controller or a right to object to such processing; (6) the existence of a right of appeal to a supervisory authority; (7) any available information on the origin of the data if the personal data are not collected from the data subject; (8) the existence of automated decision-making including profiling in accordance with Art. 22 para. 1 and 4 DSGVO and - at least in these cases - meaningful information on the logic involved and the scope and intended effects of such processing for the data subject.

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You have the right to request information as to whether the personal data concerning you is transferred to a third country or to an international organisation. In this context, you may request to be informed of the appropriate guarantees pursuant to Art. 46 DSGVO in connection with the transmission.

2. right to correction

You have a right of rectification and/or completion vis-à-vis the data controller if the personal data processed concerning you are incorrect or incomplete. The person responsible shall make the correction without delay.

3. right to limitation of processing

You may request the processing of personal data concerning you to be restricted under the following conditions:

(1) if you dispute the accuracy of the personal data concerning you for a period that enables the data controller to verify the accuracy of the personal data;

(2) the processing is unlawful and you refuse to delete the personal data and instead request the restriction of the use of the personal data;

(3) the data controller no longer needs the personal data for the purposes of the processing, but you do need them to assert, exercise or defend legal claims, or

(4) if you have filed an objection to the processing pursuant to Art. 21 para. 1 DSGVO and it has not yet been determined whether the legitimate reasons of the person responsible outweigh your reasons.

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If the processing of personal data concerning you has been restricted, such data may only be processed - apart from being stored - with your consent or for the purpose of asserting, exercising or defending rights or protecting the rights of another natural or legal person or on grounds of an important public interest of the Union or a Member State.

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If the processing restriction has been restricted according to the above conditions, you will be informed by the person responsible before the restriction is lifted.

4. right of deletion

a) Duty of deletion

You may request the data controller to delete the personal data relating to you immediately, and the data controller is obliged to delete such data immediately if one of the following reasons applies:

(1) The personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed. (2) You revoke your consent, on which the processing was based pursuant to Art. 6 para. 1 lit. a or Art. 9 para. 2 lit. a DSGVO, and there is no other legal basis for the processing. (3) You file an objection against the processing pursuant to Art. 21 para. 1 DSGVO and there are no overriding legitimate reasons for the processing, or you file an objection against the processing pursuant to Art. 21 para. 2 DSGVO. (4) The personal data concerning you have been processed unlawfully. (5) The deletion of personal data relating to you is necessary to fulfil a legal obligation under Union law or the law of the Member States to which the data controller is subject. (6) The personal data concerning you were collected in relation to information society services offered pursuant to Art. 8 para. 1 DSGVO.

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b) Information to third parties

If the data controller has made the personal data concerning you public and is obliged to delete it pursuant to Art. 17 para. 1 DSGVO, he shall take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to inform data processors who process the personal data that you as the data subject have requested the deletion of all links to this personal data or of copies or replications of this personal data.

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c) Exceptions

The right to cancellation does not exist if the processing is necessary

(1) to exercise freedom of expression and information; (2) for the performance of a legal obligation required for processing under the law of the Union or of the Member States to which the controller is subject or for the performance of a task in the public interest or in the exercise of official authority conferred on the controller; (3) for reasons of public interest in the field of public health pursuant to Art. 9 para. 2 lit. h and i and Art. 9 para. 3 DSGVO; (4) for archiving purposes in the public interest, scientific or historical research purposes or for statistical purposes pursuant to Art. 89 para. 1 DSGVO, insofar as the law referred to under a) is likely to make it impossible or seriously impair the attainment of the objectives of such processing, or (5) to assert, exercise or defend legal claims.

5. right to information

If you have exercised your right to have the data controller correct, delete or limit the processing, he/she is obliged to inform all recipients to whom the personal data concerning you have been disclosed of this correction or deletion of the data or restriction on processing, unless this proves impossible or involves a disproportionate effort.

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The person responsible shall have the right to be informed of such recipients.

6. right to data transferability

You have the right to receive the personal data concerning you that you have provided to the person responsible in a structured, common and machine-readable format. In addition, you have the right to transmit this data to another person in charge without hindrance by the person in charge to whom the personal data was provided, provided that

> (1) processing is based on consent pursuant to Art. 6 para. 1 lit. a DSGVO or Art. 9 para. 2 lit. a DSGVO or on a contract pursuant to Art. 6 para. 1 lit. b DSGVO and (2) processing is carried out by means of automated methods.

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In exercising this right, you also have the right to request that the personal data concerning you be transferred directly from one data controller to another data controller, insofar as this is technically feasible. The freedoms and rights of other persons must not be affected by this.

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The right to transferability shall not apply to the processing of personal data necessary for the performance of a task in the public interest or in the exercise of official authority conferred on the controller.

7. right of objection

You have the right to object at any time, for reasons arising from your particular situation, to the processing of personal data concerning you under Article 6(1)(e) or (f) of the DSBER; this also applies to profiling based on these provisions.

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The data controller no longer processes the personal data concerning you, unless he can prove compelling reasons worthy of protection for the processing, which outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

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If the personal data concerning you are processed for direct marketing purposes, you have the right to object at any time to the processing of the personal data concerning you for the purpose of such advertising; this also applies to profiling, insofar as it is associated with such direct marketing.

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If you object to the processing for direct marketing purposes, the personal data concerning you will no longer be processed for these purposes.

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You have the possibility to exercise your right of objection in connection with the use of Information Society services by means of automated procedures using technical specifications, notwithstanding Directive 2002/58/EC.

8. right to revoke the data protection declaration of consent

You have the right to revoke your data protection declaration of consent at any time. The revocation of consent shall not affect the legality of the processing carried out on the basis of the consent until revocation.

9. automated decision in individual cases including profiling

You have the right not to be subject to a decision based exclusively on automated processing - including profiling - that has legal effect against you or significantly impairs you in a similar manner. This does not apply if the decision

(1) is necessary for the conclusion or performance of a contract between you and the person responsible, (2) the legislation of the Union or of the Member States to which the person responsible is subject is admissible and that legislation contains appropriate measures to safeguard your rights, freedoms and legitimate interests; or (3) with your express consent.

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However, these decisions may not be based on special categories of personal data pursuant to Art. 9 para. 1 DSGVO, unless Art. 9 para. 2 lit. a or g DSGVO applies and appropriate measures have been taken to protect your rights and freedoms and your legitimate interests.

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In the cases referred to in (1) and (3), the person responsible shall take reasonable measures to safeguard your rights, freedoms and legitimate interests, including at least the right to obtain the intervention of a person by the person responsible, to state his own position and to challenge the decision.

10. right of appeal to a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right of appeal to a supervisory authority, in particular in the Member State where you reside, work or suspect of infringement, if you believe that the processing of personal data concerning you is contrary to the DSGVO.

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The supervisory authority to which the complaint has been lodged shall inform the complainant of the status and results of the complaint, including the possibility of a judicial remedy under Article 78 DSGVO.

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The supervisory authority responsible for us is:

The State Commissioner for Data Protection and Freedom of Information King Street 10 a 70173 Stuttgart Germany